Word of Mouth vs. Viral Marketing

Word of Mouth Marketing is a byproduct of remarkable Buzz Marketing. However, remarkable Buzz doesn’t guarantee word of mouth success. So what is Word of Mouth Marketing? Seth Godin gives us this definition: “A marketer does something and a consumer tells five or ten friends. And that’s it. It amplifies the marketing action and then fades, usually quickly.” Seth Godin “Word of Mouth is the most powerful medium on the planet. Itʼs the actual sharing of an opinion about a » Continue