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	<title>Shane Martindale</title>
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	<link>http://www.shanemartindale.com</link>
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		<title>2009 Utah Social Media Awards category — Best of Show</title>
		<link>http://www.shanemartindale.com/social-media-marketing/2009-utah-social-media-awards/</link>
		<comments>http://www.shanemartindale.com/social-media-marketing/2009-utah-social-media-awards/#comments</comments>
		<pubDate>Mon, 28 Dec 2009 19:44:20 +0000</pubDate>
		<dc:creator>Shane</dc:creator>
				<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[Awards]]></category>
		<category><![CDATA[XanGo]]></category>

		<guid isPermaLink="false">http://www.shanemartindale.com/?p=143</guid>
		<description><![CDATA[2009 Utah Social Media Awards recipient — XanGo The world’s first Social Media Club awards event was held in Utah on Nov. 6, 2009. The Social Media Club of Salt Lake City began efforts to present the Utah Social Media &#8230; <a href="http://www.shanemartindale.com/social-media-marketing/2009-utah-social-media-awards/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
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		<slash:comments>0</slash:comments>
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		<title>The Twuth About Twitter: Its Impact on Businesses and Communications</title>
		<link>http://www.shanemartindale.com/social-media-marketing/the-twuth-about-twitter-its-impact-on-businesses-and-communications/</link>
		<comments>http://www.shanemartindale.com/social-media-marketing/the-twuth-about-twitter-its-impact-on-businesses-and-communications/#comments</comments>
		<pubDate>Tue, 16 Jun 2009 16:11:54 +0000</pubDate>
		<dc:creator>Shane</dc:creator>
				<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[Social]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://sovibe.wordpress.com/?p=128</guid>
		<description><![CDATA[Twitter may well be struggling in its search for a profitable business model, but the company has made an impact on multiple levels of the marketing chain. As the real-time web service gains steam, more entities &#8211; from big-time corporations &#8230; <a href="http://www.shanemartindale.com/social-media-marketing/the-twuth-about-twitter-its-impact-on-businesses-and-communications/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Twitter Tracker</title>
		<link>http://www.shanemartindale.com/social-media-marketing/twitter-tracker/</link>
		<comments>http://www.shanemartindale.com/social-media-marketing/twitter-tracker/#comments</comments>
		<pubDate>Mon, 08 Jun 2009 17:24:51 +0000</pubDate>
		<dc:creator>Shane</dc:creator>
				<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[Comedy]]></category>
		<category><![CDATA[Conan O'Brien]]></category>
		<category><![CDATA[Hulu]]></category>
		<category><![CDATA[Humor]]></category>
		<category><![CDATA[NBC]]></category>
		<category><![CDATA[Tonight Show]]></category>
		<category><![CDATA[TV]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[Twitter Tracker]]></category>

		<guid isPermaLink="false">http://sovibe.wordpress.com/?p=111</guid>
		<description><![CDATA[What do you get when you combine over-the-top voice narration, celebrities, and Twitter? It’s Conan O’Brien’s Twitter Tracker. Conan took over the reigns of the Tonight Show last week, and this segment pokes fun at the self importance of Twitter. &#8230; <a href="http://www.shanemartindale.com/social-media-marketing/twitter-tracker/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Online video on short path to ruin?</title>
		<link>http://www.shanemartindale.com/social-media-marketing/online-video-on-short-path-to-ruin/</link>
		<comments>http://www.shanemartindale.com/social-media-marketing/online-video-on-short-path-to-ruin/#comments</comments>
		<pubDate>Mon, 01 Jun 2009 16:29:51 +0000</pubDate>
		<dc:creator>Shane</dc:creator>
				<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[Mark Cuban]]></category>
		<category><![CDATA[Online Video]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Video]]></category>
		<category><![CDATA[YouTube]]></category>

		<guid isPermaLink="false">http://mediavibe.wordpress.com/?p=33</guid>
		<description><![CDATA[Despite rampant growth driven largely by YouTube, Mark Cuban says the online video market has been a huge disappointment, CNET reports. Speaking at the D: All Things Digital conference, Cuban said Google has had to focus on ubiquity over making &#8230; <a href="http://www.shanemartindale.com/social-media-marketing/online-video-on-short-path-to-ruin/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
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		<slash:comments>0</slash:comments>
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		<title>9 tips for dealing with social media enemies</title>
		<link>http://www.shanemartindale.com/social-media-marketing/9-tips-for-dealing-with-social-media-enemies/</link>
		<comments>http://www.shanemartindale.com/social-media-marketing/9-tips-for-dealing-with-social-media-enemies/#comments</comments>
		<pubDate>Fri, 29 May 2009 16:55:03 +0000</pubDate>
		<dc:creator>Shane</dc:creator>
				<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Social Media Enemies]]></category>
		<category><![CDATA[Tips]]></category>

		<guid isPermaLink="false">http://sovibe.wordpress.com/?p=89</guid>
		<description><![CDATA[As with any relationship, the dynamic between brands and consumers is not all handholding and doling out compliments. The same voice social media provides to consumer advocates is also there for any person or persons with a bone to pick or a grudge against your product or brand. How you deal with a social media "enemy" could mean the difference between creating a loyal customer for life and a public relations nightmare that can quickly snowball. <a href="http://www.shanemartindale.com/social-media-marketing/9-tips-for-dealing-with-social-media-enemies/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://www.shanemartindale.com/social-media-marketing/9-tips-for-dealing-with-social-media-enemies/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Seth Godin Tribes Casebook</title>
		<link>http://www.shanemartindale.com/social-media-marketing/seth-godin-tribes-casebook/</link>
		<comments>http://www.shanemartindale.com/social-media-marketing/seth-godin-tribes-casebook/#comments</comments>
		<pubDate>Wed, 27 May 2009 16:39:30 +0000</pubDate>
		<dc:creator>Shane</dc:creator>
				<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[Seth Godin]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Tribes]]></category>

		<guid isPermaLink="false">http://sovibe.wordpress.com/?p=82</guid>
		<description><![CDATA[Already an Amazon bestseller, the book is short and small and simple. It argues, as clearly as I am capable, that leadership is the best marketing tactic to any organization&#8211;a company, a school, a church, a job seeker. Our role &#8230; <a href="http://www.shanemartindale.com/social-media-marketing/seth-godin-tribes-casebook/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://www.shanemartindale.com/social-media-marketing/seth-godin-tribes-casebook/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Strategies: Which social networking site is best for your small business?</title>
		<link>http://www.shanemartindale.com/social-media-marketing/strategies-which-social-networking-site-is-best-for-your-small-business/</link>
		<comments>http://www.shanemartindale.com/social-media-marketing/strategies-which-social-networking-site-is-best-for-your-small-business/#comments</comments>
		<pubDate>Tue, 26 May 2009 18:46:32 +0000</pubDate>
		<dc:creator>Shane</dc:creator>
				<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Social Networks]]></category>

		<guid isPermaLink="false">http://sovibe.wordpress.com/?p=75</guid>
		<description><![CDATA[Follow me on Twitter. Join my Facebook group. Link to me on LinkedIn. See my video on YouTube. In the olden days – say five years ago – it was enough for a small business to market its services with &#8230; <a href="http://www.shanemartindale.com/social-media-marketing/strategies-which-social-networking-site-is-best-for-your-small-business/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://www.shanemartindale.com/social-media-marketing/strategies-which-social-networking-site-is-best-for-your-small-business/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Tweet today, gone tomorrow?</title>
		<link>http://www.shanemartindale.com/social-media-marketing/tweet-today-gone-tomorrow/</link>
		<comments>http://www.shanemartindale.com/social-media-marketing/tweet-today-gone-tomorrow/#comments</comments>
		<pubDate>Sat, 23 May 2009 04:12:45 +0000</pubDate>
		<dc:creator>Shane</dc:creator>
				<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://sovibe.wordpress.com/?p=48</guid>
		<description><![CDATA[Hot new technologies are supposed to be the purview of young, hungry-for-new-gadget, early-adopter geeks. Twitter doesn’t fit the bill.

According to comScore Media Metrix 18-to-24-year-olds, the traditional social media early adopters, are not driving Twitter growth—25-to-54-year-olds are. <a href="http://www.shanemartindale.com/social-media-marketing/tweet-today-gone-tomorrow/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://www.shanemartindale.com/social-media-marketing/tweet-today-gone-tomorrow/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Studies show the genders really are different online.</title>
		<link>http://www.shanemartindale.com/search-engine-marketing/studies-show-the-genders-really-are-different-online/</link>
		<comments>http://www.shanemartindale.com/search-engine-marketing/studies-show-the-genders-really-are-different-online/#comments</comments>
		<pubDate>Thu, 21 May 2009 18:47:41 +0000</pubDate>
		<dc:creator>Shane</dc:creator>
				<category><![CDATA[Search Engine Marketing]]></category>
		<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[Behaviors]]></category>
		<category><![CDATA[Online]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://sovibe.wordpress.com/?p=46</guid>
		<description><![CDATA["...gender, more so than race, ethnicity or economic status, determines how and what we peruse online. According to a recent study by eMarketer, slightly more women say they use the Internet than men. However once logged on, male Internet users tend to spend more time surfing the Web than females." <a href="http://www.shanemartindale.com/search-engine-marketing/studies-show-the-genders-really-are-different-online/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://www.shanemartindale.com/search-engine-marketing/studies-show-the-genders-really-are-different-online/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Social Networks are the New Media</title>
		<link>http://www.shanemartindale.com/social-media-marketing/social-networks-are-the-new-media/</link>
		<comments>http://www.shanemartindale.com/social-media-marketing/social-networks-are-the-new-media/#comments</comments>
		<pubDate>Thu, 21 May 2009 06:44:30 +0000</pubDate>
		<dc:creator>Shane</dc:creator>
				<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[New Media]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Social Networks]]></category>

		<guid isPermaLink="false">http://sovibe.wordpress.com/?p=37</guid>
		<description><![CDATA[In all this social network craziness, it would behoove those looking into this space to step back for a moment, take a deep breath, and realize something fundamental… social networking is a micro-phenomenon of a much larger macro-trend that the &#8230; <a href="http://www.shanemartindale.com/social-media-marketing/social-networks-are-the-new-media/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://www.shanemartindale.com/social-media-marketing/social-networks-are-the-new-media/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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